Just as Toyota has continued to innovate its vehicles, the strategy of continuous improvement has also been used to develop the production team assembling each new model. The 4T Academy …
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- Auto Shows & Events
Toyota Brings Glow Up Classic to Super Bowl LX, Investing in the Future of Girls in Flag – Toyota USA Newsroom
Toyota Brings the Vehicle Lineup including the all-new RAV4 and bZ to Super Bowl LX with Live Content and Unforgettable Experiences for NFL Fans PLANO, Texas (Jan. 30, 2026) – At Super Bowl LX, …
- Auto Shows & Events
Toyota Celebrates Team Toyota Winter Athletes and Athlete Ambassadors as They Prepare to Compete at the Highest Level of International Sport – Toyota USA Newsroom
PLANO, Texas (Jan. 29, 2026) — Toyota proudly recognizes its Team Toyota Winter Olympic and Paralympic athletes and Toyota U.S. Ski & Snowboard athlete ambassadors for their dedication, performance and commitment to excellence …
- Auto Shows & Events
GR and Toyota Vehicles Headline New Forza Horizon 6 Video Game’s Cover Art – Toyota USA Newsroom
Since the announcement in September 2025 that the next Forza Horizon video game would be set in Japan, a long-sought-after location by the game’s fan base, gamers have been clamoring …
- Auto Shows & Events
T-TEN Provides Path to Career for Graduates with Toyota, Lexus Service Teams – Toyota USA Newsroom
Toyota, Dealers and Colleges Collaborate Through Career Technical Education Program to Train Technicians of the Future Toyota and its independent dealer network are always looking for the best talent to …
- Auto Shows & Events
How the Spirit of TOYOTA GAZOO Racing and its Deep Link to Toyota’s Motorsports History are Helping Build Ever-Better Cars – Toyota USA Newsroom
Growing up as the grandson of company founder Kiichiro Toyoda, Akio Toyoda has always had a passion for the adrenaline-fueled world of motorsports. That fervor for race cars led him …
TMNA 2025 sales up 8.0 percent Year-end electrified Toyota and Lexus sales make up 47 percent of total sales volume 30 electrified vehicle options available between both Toyota and Lexus …
- Auto Shows & Events
Toyota Aims to Begin Selling U.S. Vehicles in Japan from 2026 – Toyota USA Newsroom
TOYOTA CITY, Japan (Dec. 19, 2025) ― Toyota Motor Corporation aims to begin introducing three models produced in the United States—the Camry sedan, Highlander SUV, and Tundra pickup truck—to the …
Toyota Motor Corporation announces its highest honors for global manufacturing safety SAN ANTONIO (Dec. 18, 2025) – Following a competitive process across its footprint worldwide, Toyota Motor Corporation (TMC) named Toyota …
- Auto Shows & Events
2025 Toyota Year in Review: Celebrating Innovation that Drives Mobility and Electrification Forward – Toyota USA Newsroom
From innovation and product launches to manufacturing announcements and sustainability initiatives, along with a commitment to its people, it was a standout year for Toyota. Here’s a look back at …


