The company has also initiated a 30-city ‘Technology Tour’ to demonstrate new solutions and engage with local industry stakeholders.
Lauritz Knudsen plans to showcase its portfolio in industrial cities such as Pune, Noida, Bhubaneswar, Coimbatore, and Guwahati, targeting regional manufacturing and infrastructure clusters.“>
Lauritz Knudsen Electrical and Automation has announced the launch of its most extensive product portfolio to date, focused on India’s industrial clusters and infrastructure corridors. The company has also initiated a 30-city ‘Technology Tour’ to demonstrate new solutions and engage with local industry stakeholders.The initiative includes new offerings in low-voltage systems, industrial automation, and energy infrastructure. According to the company, the aim is to develop technology that aligns with the specific requirements of different Indian regions, while contributing to national goals under the Viksit Bharat 2047 vision.Regional approach and sectoral engagementNaresh Kumar, Chief Operating Officer at Lauritz Knudsen, said: “At Lauritz Knudsen, our purpose is to deliver smart technologies that empower customers to work safer, faster, and smarter. Through this product showcase, we are reinforcing our belief that innovation must be accessible, adaptable, and relevant to the unique needs of every region across India. Whether it’s automating a rice mill in Raipur, powering a textile mill in Coimbatore, or modernizing a plant in Pune, our portfolio is designed for impact.”The product line-up includes:
- EV Charging Ecosystem – Comprising EV chargers, a centralised charge management system (CMS), and cloud-based applications.
- Digital Power Distribution Architecture – New air circuit breakers and moulded case circuit breakers (MCCBs) designed for integration with digital platforms.
- Industrial Automation Solutions – Variable frequency drives, PLCs, and HMIs with IoT-enabled control via Smartcomm software.
- Smart Numerical Protection Relays – For low and medium voltage systems, providing control and communication functions.
Commenting on sector trends, Kumar noted: “With India’s electrical equipment sector projected to grow by over USD 95 billion by 2029 and industrial automation expected to reach USD 39.65 billion by 2033, the momentum is clear. Indian manufacturers are already investing 35% of their operating budgets into tech modernization—well above the global average. These shifts are not just numbers; they reflect a nationwide drive toward smarter, more efficient systems.”Lauritz Knudsen plans to showcase its portfolio in industrial cities such as Pune, Noida, Bhubaneswar, Coimbatore, and Guwahati, targeting regional manufacturing and infrastructure clusters. The company described itself as a strategic enabler for inclusive and sustainable growth, aiming to support India’s efforts in clean energy, agricultural efficiency, and industrial modernisation.
Join the community of 2M+ industry professionals.
Subscribe to Newsletter to get latest insights & analysis in your inbox.
All about ETAuto industry right on your smartphone!
- Download the ETAuto App and get the Realtime updates and Save your favourite articles.
