Data, intelligent systems to create add

• PTI

• Published On Mar 25, 2026 at 04:41 PM IST

AI-enabled vehicles can receive regular updates, offer data-driven services, and generate post-sale revenue opportunities.

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Data and intelligent systems will play a major role in the coming years, as they enable vehicles to improve regularly, offer data-based services, and create new revenue opportunities even after purchase for manufacturers, according to a top official of electric mobility firm Matter Motor.The company’s founder and Group CEO Mohal Lalbhai said the auto industry is moving beyond traditional mechanical systems and the next step is software-defined mobility, where intelligence sits at the centre and keeps improving the vehicle over time.Unveiling Matter’s concept of AI-Defined Vehicles, he said the setup allows regular updates, offers data-based services, and creates new revenue opportunities even after purchase.This approach can also reduce hardware complexity and help companies improve profit margins by focusing more on software-led features, he added.

He said that data and intelligent systems will play a major role in the coming years. Vehicles will be able to understand rider behaviour, adjust performance, and even predict maintenance needs.

“Vehicles are becoming smarter systems. They will not just run, they will learn and adapt,” he added.